Digitalización, monitorización y evaluación del impacto de la Economía Social. Análisis en el Tercer Sector de Acción Social españolel caso de Juntos por el Empleo
- Valcárcel Dueñas, Mercedes 2
- Solórzano García, Marta 1
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1
Universidad de Córdoba
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2
Universidad Nacional de Educación a Distancia
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ISSN: 0213-8093
Any de publicació: 2019
Número: 95
Pàgines: 143-159
Tipus: Article
Altres publicacions en: CIRIEC - España. Revista de economía pública, social y cooperativa
Resum
Durante los últimos años se han elaborado numerosos estudios sobre la necesidad de que las entidades del Tercer Sector de Acción Social (TSAS) desarrollen habilidades para comunicar y demostrar sus resultados y la eficiencia en el desempeño de su actividad. En este proceso, la monitorización y la evaluación se convierten en actividades claves para hacer partícipes a los distintos grupos de interés del impacto por ellas generado. Junto a esto, la sociedad ha vivido una evolución digital que ha generado cambios profundos en todos los ámbitos, grupos e individuos.Partiendo de un análisis realizado desde la teoría institucional y la teoría de la dependencia de recursos para poner en valor la importancia que adquiere este proceso dentro del contexto de los requerimientos de los financiadores y de los grupos de interés en general, planteamos la necesidad de identificar las nuevas herramientas digitales y formas de trabajo con las mismas que pueden apoyar la realización de la evaluación en las entidades del TSAS y que ésta sea de utilidad para el cumplimiento de la misión y los objetivos de las organizaciones. Analizamos el caso de Juntos por el Empleo, iniciativa promovida por la Fundacion Accenture junto a varias organizaciones sociales, empresas y administraciones públicas, cómo práctica de interés en la implementación de nuevas herramientas digitales que han facilitado el trabajo compartido de gestión y evaluación de sus proyectos sociales. El enfoque de impacto colectivo se descubre como una nueva forma, colaborativa y estructurada, necesaria para abordar los problemas a los que se enfrenta el TSAS.
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