Un ejemplo de responsabilidad social en el proceso prequirúrgico pediátrico:lucas y el hilo mágico

  1. María Teresa García Nieto 1
  2. Paloma Rubio Pascual
  3. Ana María Díaz-Oliver
  4. Purificación Sierra García 2
  5. Raquel Vinagre Gaspar
  1. 1 Universidad Complutense de Madrid
    info

    Universidad Complutense de Madrid

    Madrid, España

    ROR 02p0gd045

  2. 2 Universidad Nacional de Educación a Distancia
    info

    Universidad Nacional de Educación a Distancia

    Madrid, España

    ROR https://ror.org/02msb5n36

Journal:
Revista de Comunicación y Salud: RCyS

ISSN: 2173-1675

Year of publication: 2023

Volume: 13

Issue: 1

Pages: 7

Type: Article

DOI: 10.35669/RCYS.2023.13.E316 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

More publications in: Revista de Comunicación y Salud: RCyS

Abstract

Any hospital surgical process generates anxiety in the patient. Especially if they are pediatric patients. The case presented is the result of an agreement between the Hospital 12 de Octubre from Madrid, the Faculty of Psychology of the UNED, and an Innova-Docencia project of the Complutense University of Madrid, in collaboration with Theodora Foundation and Medicina TV. It shows a CSR experience in the aforementioned Hospital, which aims to convert the perception of the traumatic situation of a surgical intervention into a positive experience for children and adolescents. An experience in which communication is the fundamental tool. The audiovisual narration of a story transforms the child’s perception of the surgical process. Thanks to the viewing of a video in which some clowns narrate the story of "Lucas and the magic thread", and to the decoration of walls and ceilings, furniture and doors, in the corridors and rooms leading to the operating room, the child is able to perceive the whole process as a journey that he always makes accompanied by Lucas. All this is intended to reduce the anxiety of the pediatric patient and his family, as well as to reducethe pain sensation the patient feels. In short, achieve that the hospital surgical process is perceived by the pediatric patient as a positive experience.

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