MARIA AINHOA
RODRIGUEZ OROMENDIA
Profesor Titular Universidad
LAURA
PARTE ESTEBAN
Catedrático de Universidad
Publications by the researcher in collaboration with LAURA PARTE ESTEBAN (4)
2018
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Events Planning and Service Orientation: A Comprehensive Study of Efficiency in Trade Shows
Event management, Vol. 22, Núm. 5, pp. 803-824
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Events planning and service orientation: A comprehensive study of efficiency in trade shows
Event Management, Vol. 22, Núm. 5, pp. 803-824
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The metaefficiency of trade shows: a benchmarking analysis by sector
Benchmarking, Vol. 25, Núm. 8, pp. 2875-2891
2015
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Measuring the efficiency of trade shows: A Spanish case study
Tourism Management, Vol. 47, pp. 127-137