The Shopping Experience in Virtual Sales: A Study of the Influence of Website Atmosphere on Purchase Intention
- Jiménez-Delgado, F.
- Reina-Paz, M.D.
- Thuissard-Vasallo, I.J.
- Sanz-Rosa, D.
ISSN: 2194-1017, 2194-1009
ISBN: 9783030781620
Année de publication: 2021
Volumen: 365
Pages: 245-257
Type: Communication dans un congrès