Main theoretical consumer behavioural models. A review from 1935 to 2021

  1. Reina Paz, M.D.
  2. Rodríguez Vargas, J.C.
Revue:
Heliyon

ISSN: 2405-8440

Année de publication: 2023

Volumen: 9

Número: 3

Type: Révision

DOI: 10.1016/J.HELIYON.2023.E13895 GOOGLE SCHOLAR lock_openAccès ouvert editor